NTT shareholders complain to the ma...
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NTT shareholders complain to the management "I want you to talk about dreams" - NTT's NTT DOCOMO Complete Subentet Corporation: Atsushi Ishikawa's smartphone industry newspaper
This week, a general meeting of shareholders was held at each company, but NTT DOCOMO felt a little lonely.The NTT subsidiary has disappeared by the general meeting of shareholders itself.Before the Corona evil, there was a social gathering between the media and management at the night of the general meeting of shareholders, so I had time to talk directly to NTT DOCOMO's management, so I was looking forward to it every year.However, that opportunity is gone.
This article is partially reprinted from the e -mail magazine "Ishikawa Atsushi's smartphone industry newspaper" distributed every Saturday.This article was distributed on June 26, 2021.Click here to apply for e -mail magazine subscription (550 yen per month including tax).
I became a wholly owned subsidiary of NTT, and I felt that the existence of NTT DOCOMO was far away.
He has continued to report on the General Meeting of Shareholders in the sense of knowing the trends of NTT DOCOMO, but this year, NTT has not announced any information on the NTT general meeting of shareholders.So, I asked NTT DOCOMO's public relations and managed to get the URL of video distribution.
For the first time, I watched the NTT's General Meeting of Shareholders, but it was still a holding company, so I had a strong impression that the contents were very light.
In the case of NTT DoCoMo's General Meeting of Shareholders, it is more likely to be for docomo users rather than shareholders.It was also a place to complain about the management of docomo users from the root, "and" a place to consult about users' problems. "Someday, the venue of the General Assembly was set up even a “consultation corner”, and it was also accepted to accept how to use smartphones and not to respond to docomo shops.
It is inevitable because it is a general meeting of shareholders of holding companies, but in the case of NTT Shareholders' meeting, it does not feel like there is no "user perspective".
In NTT DOCOMO, we will show you how to play videos and how your smartphones and communication lines support our lives, what services will provide, and how new technologies will change our lives.I was.
In the case of NTT, it was impressive that there was almost no such user perspective.Shareholders asked, "I want you to talk about dreams," but NTT management was only preparing for Sony and Intel based on the IOWN concept.What an individual shareholder wants to hear is how our lives are convenient and rich by the IOWN concept.I would like to hear if NTT will be more indispensable to life than GAFA by realizing the IOWN concept.
With NTT DOCOMO becoming a wholly owned subsidiary, I felt that the number of customer contact in the NTT group was weakened by the media, shareholders, and users, making it difficult to see the direction from the "consumer perspective".
Since NTT DOCOMO has become a wholly owned subsidiary, the NTT may require a little more explanation of user viewpoints for individual shareholders at the General Meeting of Shareholders.
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