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Sony subsidiary Sony Wireless Communications announced on November 29, 2021 that the Nuro Wireless 5G for apartments using local 5G will be available in the spring of 2022.
It has already started pre -service for areas / users only on October 1, and is the first fixed Internet connection service for housing with local 5G commercial licenses.In the future, it is clear that we are planning not only personal services but also corporate services.
Jun Watanabe, President and CEO of Sony Wireless Communications, said, "I would like to expand it into BTOB businesses in collaboration in the entertainment area and collaboration with Sony's broadcasting stations.If you want to provide new services using, you will be able to make proposals using local 5G features. "
First, we offer services in Hokkaido, Kanto (Tokyo / Kanagawa / Saitama / Chiba), Tokai (Aichi / Shizuoka), Kansai (Osaka / Hyogo / Nara), and Kyushu (Fukuoka).After that, the plan is to gradually expand the provision area.
Sony Wireless Communications Internet connection service "Nuro Wireless 5g" Overview
(From left) President and CEO Sony Wireless Communications / Sony Network Communications President Jun Watanabe, Yoshiki Mizuno (guest), Ikimonokari Leader / Guitarist, Sony Group Managing Managing Business Development Platform, Mr. Toshimoto Yusetsu.
Local 5G is a limited area, a unique 5G network for limited users.Mr. Watanabe explains that it can be provided as a service optimized for the needs and environments of users because it is easy to make use of 5G characteristics such as ultra -high speed, large capacity, super -low delay, and many simultaneous connections, which are difficult to concentrate on access.。
"You can create a communication infrastructure in accordance with the requests of the future era, such as experiencing rich content and using IoT devices in a safe environment. The largest user can provide the desired communication infrastructure in the desired form."Significance" (Mr. Watanabe)
The Nuro Wireless 5G announced this time is possible to use high -quality communication and have no speed limit, can use the monthly fee without worrying about the data amount, do not require construction, and just set up a home router in the service area.It is characterized by being able to start using it immediately.We provide 7 -day free trials, check the actual speed before contracting.
Nuro Wireless 5G home router (prototype).Rental is provided to users
The advantage as a service for apartment housing is that it is wireless communication, so high -speed Internet connection can be provided even in cases where optical cables cannot be passed due to building equipment problems.
"First of all, I want you to use it in a short period of time and experience the goodness of local 5G. In addition, the equipment is rental and you do not need to purchase. It can be used for around 5,000 yen per month as" NURO Hikari "service" (Mr. Watanabe).
The local 5G network is a standalone (SA) configuration, 4.8-4.Uses a 9GHz band frequency band.In the future, he is considering responding to the millimeter wave band.
"I would like people who are not satisfied with the current communication environment to use them first. Also, new communications are new to those who are not satisfied with the uniform communication service and want to use this in their own environment.I want to propose as an environment. It can provide the optimal communication environment for many people who make content as well as professional creators. "
Image of provided service (from the company's website).A mechanism to provide high -speed Internet connections to each house by installing a dedicated antenna in an apartment where optical fiber is difficult.
Sony Wireless Communications was established on October 16, 2020 as a Sony Group company that conducts a local 5G business.Mr. Watanabe, the president of both companies, explains the difference from Sony Network Communications, which provides services such as "NURO Hikari" and "NURO Mobile".
"Sony Network Communications is responsible for the public communication business, which provides services close to" clay pipes ". On the other hand, the local 5G is limited to the area, and for those in the area, individuals are individual.Because it aims to realize optimized communication services, it is divided into business and converted into a separate corporation as Sony Wireless Communications. "I believe that we can fulfill the thoughts of the Sony Group as a whole, which provides people and provides excitement. "(Watanabe).
Sony Wireless Communications Watanabe, Sony Group
In addition, Sony Group Managing Business Development Development Development Platform, Mr. Toshimoto, explained that Sony's pars (significance as a company) was "to fill the world with the power of creativity and technology."In addition, the Nuro Wireless 5G was positioned as a new experience to both creators and users.
"The experience value of entertainment is expanding rapidly. In addition, the social environment has changed rapidly in the corona, and the way of enjoying entertainment has changed dramatically. I strongly feel the growing desire to feel the artists. The Sony Group will use new technologies and work on creating a new entertainment experience that makes use of the synergy of the group. Accelerate. For the time, the Sony Group thought that it was important to provide a variety of users with high -speed large capacity, ultra -low delay, many simultaneous connections, and high security to connect creators and users. With a local 5G, you can enhance the creativity of the creator and deliver a new experience to the user. "
Yoshiki Mizuno, an artist, attended a guest at the presentation.From his live and music content, he expressed his expectations for large / low -delay Internet connection services due to local 5G.
"Music has changed the quality of the sound according to the development of the media, and the way of making it has changed. Large capacity and low delay are important for music. Now, the three -dimensional excitement and heat that can be enjoyed at the live venue are the same.It is not possible to deliver it to the family or deliver it to another venue. If you can do this, the way you make music and the way of performing live will change, and you will be able to do more than before. Only large -scale venues.In addition to creating a stage, you can create content for a specific person. In addition to enjoying it with a smartphone as it is now, it stimulates all of the five senses by using VR devices.It is interesting if new content is born. I hope that the spread of 5g of local 5G will lead to such movements. "(Mr. Mizuno)
Mr. Mizuno, who wants to attend the guest